The Center for Anthropology and Science Communications facilitates improved communication between anthropologists, the public, and science media.
Merry Bruns, Director

www.sciencesitescom.com/CASC
mbruns@nasw.org

CASC Session on Communicating Anthropology

AAA Annual Meeting
November 19-23, 2003
Chicago, IL


"MEDIA AND ANTHROPOLOGISTS: USING STORYTELLING TO COMMUNICATE"

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Merry P. Bruns
Washington DC
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2/12/07


Science writers use storytelling as a means of communicating complex ideas to the public. They frame stories in a variety of ways to explain, illustrate, entice, or excite readers who might otherwise have a hard time understanding -or caring- about what the topic’s about.


Anthropologists use storytelling for other reasons-but this is one area in which the methodologies may dovetail. Does this strategy work in communicating anthropology to media, and to the public, and if so, why?


Our speakers will discuss using storytelling techniques in their dealings with media and the public, and how well they feel it has worked to communicate what their research is about.

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Email: Merry Bruns, Dir.